Three things influencing the food to go category In a world where every moment is a balancing act, there’s something undeniably comforting about sinking your teeth into a decadent brownie, a chewy flapjack, or a freshly baked muffin. Sweet snacking has become more than just… Read More »Three things influencing the food to go category
How to make your baked goods healthier Healthy eating used to be more about what you didn’t eat than what you did, but a growing understanding of nutrition means many consumers are ditching restrictive diets for more balanced forms of eating and treating. According to… Read More »How to make your baked goods healthier
Why limited time baked goods can create a buzz for your business FOMO (fear of missing out) is real, and it’s a principle you can use to your advantage if you’re looking to boost baked good sales. Producing limited time or volume products and creating… Read More »Why limited time baked goods can create a buzz for your business
Why traybakes are the ultimate sweet treat for consumers on the go Traybakes have come a long way from basic brownies and plain flapjacks. These easy-serve, cost-effective sweet treats are perfect for serving at scale, but also make the perfect canvas for flavour and decoration… Read More »Why traybakes are the ultimate sweet treat for consumers on the go
Classic vs. innovative: Balancing cookie variety in your business Whatever new trends bakers find to bring to the market, cookies will always be a firm favourite with consumers. But how do you balance classic flavours and formats with the modern consumer’s demand for constant innovation,… Read More »Classic vs. innovative: Balancing cookie variety in your business
Why are muffins so popular with consumers, and how can you make them work for you? While on-trend bakes like cronuts and cruffins might be growing in popularity, you just can’t beat the mighty muffin. With 70 per cent of breakfast menus featuring this sweet… Read More »Why are muffins so popular with consumers, and how can you make them work for you?